How do we take our product to market?
We were approached by a company that had developed an innovative way of grafting advertising onto DRM free MP3 files. Their product was great and was getting a lot of media attention but their commercial model was advertising which is where the felt they lacked the market knowledge, expertise and relationships . They asked us to look at how the product would be received and how it could be positioned to the market More
Who should we acquire?
One of the largest media companies in the UK asked Circus Street to identify strategic opportunities to acquire other businesses that would bolster and improve its current offering. The multi channel business owner wanted a comprehensive understanding of the key dynamics of the advertising business and how they were likely to develop. More
Educate and energise our people
A large media company asked us to ensure that its senior planning and investment teams were fully equipped to tackle the challenge of digital media. They wanted to reinvigorate them with the huge array of strategic and creative opportunities presented by converging digital media technologies. More
Extending a commercial offering
Circus Street was asked by a large portal to undertake a feasibility test of whether they could develop a new sales division that would purely represent 3rd party businesses. We were asked to see whether there was a need, what the client could offer its partners and how it would go to market with a specific product. More
A New Digital Marketing Strategy
We were asked by a large national online retailer to look at their current marketing plan and approach to see if efficiencies could be created. They wanted to have higher impact without sacrificing sales volume. They wanted us to devise a strategy that would also get the most out of their agency partners More
Next Generation Tracking
Working with a large national call centre, Circus Street was asked to increase the valuation of the business by helping to identify new digital products and revenue streams that would compliment the existing client’s business operations More
















